Defri, Wildana Abdillah (2018) Pengaruh menfaat ekonomi, kelancaran transaksi, Kegunaan dan persepsi manfaat terhadap Penggunaan berkelanjutan pada Tokocash di surabaya. Undergraduate thesis, STIE PERBANAS SURABAYA.
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Abstract
The aim of this study is to determine the Impact Economic Benefit, Seamless Transaction, Preceived Usefulnes, and Preceived Benefit to Continuance Tekfin to TokoCash in Surabaya. The sample used in this study were 130 samples with some criteriamaksmal 19 tahun dan menggunakan TokoCash lebih dari 3 bulan. The sampling methods used were Judgement Samplin. The analysis technique used were compare means t-test, PLS. The results of this research showed that there The Impact Ekonomic Benefit, Seamless Transaction, Preceived Usefulnes, and Preceived Benefit has significant effect on Continuance Tekfin in Surabaya. Key words : Economic Benefit, Seamles Transaction, Preceived Usefulnes, Preceived Benefit, Continuance Tekfon.
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Subjects: | 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 658 - GENERAL MANAGEMENT > 658.8 - MANAGEMENT OF MARKETING |
| Divisions: | Bachelor of Management |
| Depositing User: | Perpustakaan Universitas Hayam Wuruk Perbanas |
| Date Deposited: | 18 Jan 2019 05:20 |
| Last Modified: | 18 Jan 2019 05:20 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/4078 |
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