Mandayanti, Rafenska Sonnia (2024) Pengaruh Kepemimpinan Digital Terhadap Kinerja Pegawai Dinas Pekerjaan Umum Kabupaten Penajam Paser Utara Dengan Kepuasan Kerja Dan Kreativitas Pegawai Sebagai Variabel Mediasi. Masters thesis, Universitas Hayam Wuruk Perbanas.
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Abstract
The purpose of this study is to delve the correlation of employee creativity and job satisfaction that functioned as a mediator between the impact of digital leadership and the employee performance in North Penajam Regency Department of Public Works. Eighty respondents that officiate for the department act as the saturation sample for the study. The method used for the scientific procedure combined quantitative research analysis with descriptive research, involved as primary data procured via Google Form survey methods. The measurement scale used is Likert scale with the data analysis process including statistical analysis, validity and reliability tests, r-square, model fit, and inner model analysis. The study findings display a significant positive impact of digital leadership towards employee performance (p<0.000). Employee creativity and job satisfaction possess a positive impact on employee performance (p<0.000). Furthermore, both mediator variable able to intercede the influence of digital leadership towards employee performance positively and significantly.
| Item Type: | Thesis (Masters) |
|---|---|
| Subjects: | 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 658 - GENERAL MANAGEMENT > 658.8 - MANAGEMENT OF MARKETING 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 659 - ADVERTISING & PUBLIC RELATIONS |
| Divisions: | Magister of Management |
| Depositing User: | Magang Magang |
| Date Deposited: | 08 Aug 2024 06:12 |
| Last Modified: | 08 Aug 2024 06:12 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/12749 |
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