PENGUJIAN MODEL BELIEF ADJUSTMENT DAN FRAMING EFFECT DALAM PENGAMBILAN KEPUTUSAN INVESTASI PADA INVESTOR NON-PROFESIONAL

HANAFI, TAUFAN (2017) PENGUJIAN MODEL BELIEF ADJUSTMENT DAN FRAMING EFFECT DALAM PENGAMBILAN KEPUTUSAN INVESTASI PADA INVESTOR NON-PROFESIONAL. Undergraduate thesis, STIE PERBANAS SURABAYA.

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Abstract

The purpose of this study to known the differences decision with the examining model belief adjustment and framing effect to participants in investment decision making. Design of experiments in this study is that the pattern of presentation 2x2x2 disclosure pattern (step by step and end of sequence), disclosure evidence of information (good news followed by bad news and the bad news followed by good news), and framing effect (framing with the condition appropriate with the information and framing with the condition was returned). Dependent variables used in this study is investment decision making meanwhile the independent variables used in this study consist of model belief adjustment and framing effect. Participants involved in this study were 80 students of STIE Perbanas Surabaya. The method used of this study is examining the difference on students of STIE Perbanas Surabaya with analysis statistic method is that independent sample t-test. The result obtained is that there are significant differences and showed that recency effect occured between the investor who receives good news followed by bad news and the one who receives bad news followed by good news in the step by step disclosure pattern with framing condition appropriate with the information. Keywords: Model Belief Adjustment, Framing Effect, Investment Decision Making.

Item Type: Thesis (Undergraduate)
Subjects: 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 657 - ACCOUNTING > 657.042 - FINANCIAL ACCOUNTING
Divisions: Bachelor of Accountancy
Depositing User: Perpustakaan Universitas Hayam Wuruk Perbanas
Date Deposited: 19 Oct 2017 09:36
Last Modified: 19 Oct 2017 09:36
URI: http://eprints.perbanas.ac.id/id/eprint/2803

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