Pengaruh Kemudahan Penggunaan, Kemanfaatan, Persepsi Risiko, Dan Kepercayaan Terhadap Minat Menggunakan E-Wallet Pada Generasi Z

Wibowo, Sandi Aji Satria (2024) Pengaruh Kemudahan Penggunaan, Kemanfaatan, Persepsi Risiko, Dan Kepercayaan Terhadap Minat Menggunakan E-Wallet Pada Generasi Z. Undergraduate thesis, Universitas Hayam Wuruk Perbanas.

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Abstract

The research carried out included testing ease of use, usefulness, risk perception and trust in the interest in using e-wallets in generation z. This research uses quantitative methods. Quantitative method with primary data collection through research instruments in the form of questionnaires distributed using purposive sampling techniques. Data collection from questionnaires distributed online. This questionnaire uses Google From as a tool which is then distributed via social media such as WhatsApp and Instagram (Riansyah et al., 2023). According to Sugiyono, (2013) Quantitative research methods can be interpreted as research methods that are based on the philosophy of positivism, used to research certain populations or samples, collecting data using research instruments, quantitative/statistical data analysis, with the aim of testing predetermined hypotheses. . The philosophy of positivism views that the reality/symptoms of phenomena can be classified, relatively fixed, concrete, observable, measurable, and the relationship between symptoms is causal. Research is generally carried out on certain representative populations or samples. The research process is deductive, where to answer the problem formulation, concepts or theories are used so that hypotheses can be formulated. Keywords: Usefulness, Perception Of Risk, Confidence On Interest

Item Type: Thesis (Undergraduate)
Subjects: 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 330 - ECONOMICS
Divisions: Bachelor of Management
Depositing User: SANDI AJI SATRIA WIBOWO
Date Deposited: 21 Oct 2024 01:51
Last Modified: 21 Oct 2024 01:51
URI: http://eprints.perbanas.ac.id/id/eprint/12825

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