Agustian, Mochammad Ardha (2023) Website Sebagai Strategi Digital Marketing Pada Umkm Sido Project. Diploma thesis, Universitas Hayam Wuruk Perbanas Surabaya.
![[img]](http://eprints.perbanas.ac.id/style/images/fileicons/text.png) |
Text
ARTIKEL ILMIAH.pdf Restricted to Registered users only Download (588kB) |
|
|
Text
COVER.pdf Restricted to Registered users only Download (808kB) |
|
|
Text
BAB I.pdf Download (320kB) | Preview |
|
|
Text
BAB II.pdf Download (303kB) | Preview |
|
|
Text
BAB III.pdf Restricted to Registered users only Download (500kB) |
|
|
Text
BAB IV.pdf Restricted to Registered users only Download (2MB) |
|
|
Text
BAB V.pdf Download (429kB) | Preview |
|
|
Text
LAMPIRAN.pdf Restricted to Registered users only Download (1MB) |
Abstract
UMKM Sido Project is a service business engaged in the event organizer sector which does not yet have a website as a promotional medium. The existence of a website is important for an event organizer because in addition to being able to attract potential customers or business clients, it can also become a company profile and portfolio that contains track records from various events that have been held before. This study aims to design and create a website for UMKM Sido Project and to determine the impact of making the website. The sources of data obtained are in the form of the history of the company's establishment, job desks, event creation processes, and marketing strategies that have been implemented by the UMKM Sido Project. The method used in this research is to conduct interviews, observation, and documentation. The method used in conducting data analysis uses descriptive methods. The results of this study are in the form of a website for the UMKM Sido Project which is expected to increase the effectiveness of the marketing strategy carried out by the UMKM Sido Project. Keywords: Website, UMKM, Marketing
| Item Type: | Thesis (Diploma) |
|---|---|
| Subjects: | 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 330 - ECONOMICS 600 - TECHNOLOGY > 600 - 609 TECHNOLOGY |
| Divisions: | Finance and Banking Diploma |
| Depositing User: | MOCHAMMAD ARDHA AGUSTIAN |
| Date Deposited: | 03 Nov 2023 07:07 |
| Last Modified: | 03 Nov 2023 07:07 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/11543 |
Actions (login required)
 |
View Item |