Search for collections on Perbanas Institutional Repository

Pengaruh Peran Orang Tua Dan Materialisme Terhadap Perilaku Menabung Generasi Z Di Jawa Timur Dengan Impulsive Buying Sebagai Variabel Mediasi

Khotimah, Nurliana Siswatin (2019) Pengaruh Peran Orang Tua Dan Materialisme Terhadap Perilaku Menabung Generasi Z Di Jawa Timur Dengan Impulsive Buying Sebagai Variabel Mediasi. Undergraduate thesis, STIE Perbanas Surabaya.

[img]
Preview
Text
ARTIKEL ILMIAH.pdf

Download (737kB) | Preview
[img]
Preview
Text
COVER.pdf

Download (2MB) | Preview
[img]
Preview
Text
BAB I.pdf

Download (1MB) | Preview
[img]
Preview
Text
BAB II.pdf

Download (1MB) | Preview
[img] Text
BAB III.pdf
Restricted to Registered users only

Download (1MB)
[img] Text
BAB IV.pdf
Restricted to Registered users only

Download (1MB)
[img]
Preview
Text
BAB V.pdf

Download (1MB) | Preview
[img] Text
LAMPIRAN .pdf
Restricted to Registered users only

Download (3MB)

Abstract

The purpose of this stuudy was to the effect role of parents and materialism to wards generation Z East Java region saving Behavior with impulsive buying As a mediator variable. The sample consisted of 401 respondents who had characteristics of generasi Z from 1995 to 2000 who have not worked and are not married in east java region .The analytical technique used is PLS-SEM. The results of this research show that role of parents has a significant positive influence on saving behavior, materialism has a not significant negative influence on saving behavior and impulsive buying mediates fully the influence of materialism on saving behavior. Key Word : Savings Behaviour, Role Of Pareents, Materialism , Impulsive Buying

Item Type: Thesis (Undergraduate)
Subjects: 600 - TECHNOLOGY > 658 - GENERAL MANAGEMENT > 658.15 - FINANCIAL MANAGEMENT
Divisions: Bachelor of Management
Depositing User: Perpustakaan Universitas Hayam Wuruk Perbanas Surabaya
Date Deposited: 20 Sep 2019 03:51
Last Modified: 20 Sep 2019 03:51
URI: http://eprints.perbanas.ac.id/id/eprint/4649

Actions (login required)

View Item View Item