PURNOMO, FIRDAUS ARVIDIAN (2012) PENERAPAN SISTEM INFORMASI AKUNTANSI PENJUALAN UNTUK PENGAMBILAN KEPUTUSAN MANAJEMEN PEMASARAN (CASE STUDY PADA PT. TRAKINDO UTAMA CABANG SURABAYA). Undergraduate thesis, STIE PERBANAS SURABAYA.
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Abstract
The aim of research was to describe the information system of sales accounting for decision making of marketing management. The research located in PT. Trakindo utama branch of Surabaya, at which the main dealer the Caterpillar machine and engine was used as object. The analysis conducted in three steps, wich were to know why accounting information system importance for a business activities, to applying the accounting information system for decision making of marketing management at company, and the problems in applying accounting information system in PT. Trakindo Utama branch of Surabaya. The result indicate that accounting information system have an effect on any business activities in PT. Trakindo Utama branch of Surabaya. Because all operational network and business activity was controlled by accounting information system. keywords : information system, sales, marketing management, implementation.
Item Type: | Thesis (Undergraduate) |
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Subjects: | 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 657 - ACCOUNTING > 657.028 - ACCOUNTING INFORMATION SYSTEMS |
Divisions: | Bachelor of Accountancy |
Depositing User: | Perpustakaan Universitas Hayam Wuruk Perbanas |
Date Deposited: | 17 Jul 2018 05:45 |
Last Modified: | 17 Jul 2018 05:45 |
URI: | http://eprints.perbanas.ac.id/id/eprint/3365 |
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