ADZHANI, ARUMTIA AJRINA (2017) ANALISIS PENGARUH KOMPATIBILITAS, KEPERCAYAAN DAN RISIKO TERHADAP KEPUTUSAN NASABAH MENGGUNAKAN MOBILE BANKING BANK JATIM DI SURABAYA. Undergraduate thesis, STIE PERBANAS SURABAYA.
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Abstract
Technology has a familiar function to busier people and the complexity live so making them more likely to choose the more simple facilities to complete they need, especially banking sector . The purpose of this study is to determine the effect of independent variables (compatibility, trust and risk ) on the customer’s decision to use mobile banking of Bank Jatim in Surabaya as the dependent variabl e either simultaneously or partially. Data collecting method using questionnaire The statistical method used in this study is multiple regression analysis using SPSS 20.0 . The total number of samples used in the study 30 small samples plus 74 large samples . Data analysis technique by multiple regression analysis. The results of this study show that variable compatibility has a most powerful significantly positive effect on the Customer’s decision to use Mobile Banking of Bank Jatim in Surabaya. Variable t rust has a significantly positive effect on the Customer’s decision to use Mobile Banking of Bank Jatim in Surabaya. On the other hand, risk variable has a significant negatively effect on the Customer’s decision to use Mobile Banking of Bank Jatim in S urabaya. And compatibility, trust and risk has a significantly effect on the Customer’s decision to use Mobile Banking of Bank Jatim in Surabaya. Keywords : compatibility, trust,risk, and decision to use.
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Subjects: | 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 332 - FINANCIAL ECONOMICS > 332.12 - BANKS & BANKING |
| Divisions: | Bachelor of Management |
| Depositing User: | Perpustakaan Universitas Hayam Wuruk Perbanas |
| Date Deposited: | 31 Aug 2017 08:22 |
| Last Modified: | 31 Aug 2017 08:22 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/2951 |
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