Herlambang, Jimmy (2020) Corporate Partnership of PT Sekar Laut Tbk (PT SKLT) With Crackers MSME in Sidoarjo as A Form Corporate Social Responsibility (CSR). In: The 2nd International Conference on Business and Banking Innovations (ICOBBI) 2020, 14 - 15 Agustus 2020, STIE Perbanas Surabaya.
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55. Corporate Partnership of PT Sekar Laut Tbk (PT SKLT) With Crackers MSME in Sidoarjo as A Form Corporate Social Respon-sibility (CSR).pdf Download (1MB) | Preview |
Abstract
There are many crackers MSME that have constraints faced both in the production system and marketing. On the other hand’s in the city of Sidoarjo there is also the largest cracker factory in Indonesia that has go public, namely PT Sekar Laut Tbk (PT SKLT). So far, PT SKLT has carried out CSR programs that are generally and tempotative in nature. So that researchers think it would be better if they merged or synergized the CSR pro-gram that had been carried out by PT SKLT so that it would have a broad, long-term im-pact, to be able to improve the welfare of the community through Crackers MSMEs who are business partners. By means of PT SKLT conducting CSR programs in the form of business partnerships with crackers MSME in Sidoarjo. The focus of this research is How CSR is activated in empowering Crackers MSME in Sidoarjo as business partners; What CSR strategies are undertaken to advance and enhance the existence of PT SKLT. The results of this study indicate that a suitable Business Partnership Pattern is carried out by PT SKLT to crackers MSME in Sidoarjo by using the Agribusiness Operational Coop-eration Partnership Pattern which is a productive partnership that is mutually symbiotic mutualism.
| Item Type: | Conference or Workshop Item (Paper) |
|---|---|
| Subjects: | 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 658 - GENERAL MANAGEMENT > 658.404 - PROJECT MANAGEMENT |
| Divisions: | ICOBBI (International Conference of Business and Banking Innovations) |
| Depositing User: | Perpustakaan Universitas Hayam Wuruk Perbanas |
| Date Deposited: | 19 Oct 2020 20:22 |
| Last Modified: | 19 Oct 2020 20:22 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/6301 |
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