Enam Kekuatan Layanan Jasa Internet Banking: Tinjauan dari Persepsi Nasabah

Ronny, Ronny (2017) Enam Kekuatan Layanan Jasa Internet Banking: Tinjauan dari Persepsi Nasabah. Jurnal Organisasi dan Manajemen, 13 (2). pp. 86-98. ISSN 2442-9155

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Abstract

The banking problem studied is the kind of strength which is become the base of services in the field of internet banking. The study was conducted by analyzing the consumers perception in the 5 variables of service quality consist of security, reliability, responsiveness, physical ability, and collateral. As much as 10 informants who are users of internet banking of bank in Indonesia has been interviewed about their perceptions of the quality of internet banking services. This study uses qualitative approach. The analysis showed that there are 6 strength that underlies the quality of internet banking services namely communication, channel of customer participation, service facilities, human resources, technology infrastructure and norms. The sixth strength of the internet banking service is a dimension of strength to compete in the banking industry.

Item Type: Article
Subjects: 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 332 - FINANCIAL ECONOMICS > 332.17 - BANKING SERVICES
Divisions: Lecturer
Depositing User: RONNY RONNY
Date Deposited: 06 Jul 2020 23:14
Last Modified: 10 Oct 2020 19:40
URI: http://eprints.perbanas.ac.id/id/eprint/5687

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