Dewi, Hanifah Safira (2024) Pengaruh Literasi Keuangan, Inklusi Keuangan, Dan Gaya Hidup Terhadap Keputusan Investasi Masyarakat Di Surabaya. Undergraduate thesis, Universitas Hayam Wuruk Perbanas.
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Abstract
Purpose this research aims to analyze the influence of financial literacy, financial inclusion, and lifestyle on investment decisions among the residents of Surabaya City. Methodology The research methodology employs a quantitative approach and gathers data in numbers and statistics. Using predefined sampling criteria, the research sample consists of 150 respondents from the Surabaya City community. Sampling is conducted using a purposive sampling technique. The analytical technique employed in this research is the Partial Least Square-Structural Equation Model (PLS- SEM). Findings The research findings indicate that financial inclusion has a significant positive influence on investment decisions, while lifestyle has a significant negative influence on investment decisions. Suggestion However, financial literacy does not have a significant influence on investment decisions. Suggestions for future researchers include exploring variables or factors that have an impact on investment decisions and considering financial inclusion and lifestyle as factors influencing investment decisions. Keywords: Financial Inclusion, Financial literacy, Investment decision, Lifestyle
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Subjects: | 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 658 - GENERAL MANAGEMENT > 658.15 - FINANCIAL MANAGEMENT |
| Divisions: | Bachelor of Management |
| Depositing User: | HANIFAH SAFIRA DEWI |
| Date Deposited: | 01 Jul 2024 03:12 |
| Last Modified: | 02 Jul 2024 02:46 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/12576 |
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