Artikarani, Deanabila (2024) Pengaruh Religiusitas Terhadap Kepemilikan Produk Keuangan Syariah Dengan Mediasi Niat Pembelian Produk Keuangan Syariah. Undergraduate thesis, Universitas Hayam Wuruk Perbanas.
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Abstract
This research aims to determine the influence of religiosity on ownership of sharia financial products through purchase intention as a mediator in the people of East Java. The data collection method in this research is a survey method by distributing questionnaires via Google Form to 341 East Javanese people who are Muslim and have posted. To manage and analyze the data obtained and draw conclusions, this research uses quantitative analysis with Structural Equation Modeling (SEM) analysis techniques using SmartPLS 4.0 software. The test results show that religiosity has a positive and insignificant effect on ownership of sharia financial products, and purchase intention partially mediates the influence of religiosity on ownership of sharia financial products. This means that without the purchase intention variable, religiosity cannot influence ownership of sharia financial products. Suggestions for further research are to increase the scope of the research, such as increasing the number of samples from all regions in East Java, this aims to improve the accuracy of the data produced. Keywords: Religiosity, Purchase Intention, Ownership of Sharia Financial Products
Item Type: | Thesis (Undergraduate) |
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Subjects: | 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 332 - FINANCIAL ECONOMICS |
Divisions: | Bachelor of Islamic Economic |
Depositing User: | DEANABILA ARTIKARANI |
Date Deposited: | 06 Jun 2024 04:26 |
Last Modified: | 06 Jun 2024 04:26 |
URI: | http://eprints.perbanas.ac.id/id/eprint/12286 |
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