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PENGARUH RUMOR TERHADAP PENGAMBILAN KEPUTUSAN INVESTASI DENGAN PENDEKATAN EKSPERIMENTAL

NAJWA, NAJWA (2015) PENGARUH RUMOR TERHADAP PENGAMBILAN KEPUTUSAN INVESTASI DENGAN PENDEKATAN EKSPERIMENTAL. Undergraduate thesis, STIE PERBANAS SURABAYA.

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COVER.pdf

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Abstract

Buy on rumor, sell on news, this strategy is common trading strategy done by the investor. This strategy contains a higher risk and an abnormal return. This experimental reserch aims to explore whether the positive and negative framing rumors on investment decision making by investor and overconfidence behavior.The study using total sampling method. There are seventy four volunteers participate in this research and held for 3 weeks. This sampel in this study is students who are enroll Investment and Portfolio Management course. To test the hypothesis beside using the descriptive analysis, researcher test the hypothesis using nonparametric test and one sample t-test. The result show that there is a difference making investment decision if the rumors presented in a positeve and negative framing and reseacher also prove that the investor show overconfidence behavior in making decision and predict the price. Keyword : Rumor, Framing, Decision Making, Investment, Overconfidence

Item Type: Thesis (Undergraduate)
Subjects: 300 - SOCIAL SCIENCE > 332.6 - INVESTMENT
Divisions: Bachelor of Management
Depositing User: Perpustakaan Universitas Hayam Wuruk Perbanas Surabaya
Date Deposited: 18 Apr 2017 06:34
Last Modified: 18 Apr 2017 06:34
URI: http://eprints.perbanas.ac.id/id/eprint/791

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