Pengaruh Kepercayaan, Kemudahan Penggunaan, Dan Risiko Yang Dirasakan Terhadap Adopsi Internet Banking Pada Nasabah Bank Cimb Niaga Di Stie Perbanas Surabaya

Hidayati, Rifdah Nurul (2017) Pengaruh Kepercayaan, Kemudahan Penggunaan, Dan Risiko Yang Dirasakan Terhadap Adopsi Internet Banking Pada Nasabah Bank Cimb Niaga Di Stie Perbanas Surabaya. Undergraduate thesis, STIE Perbanas Surabaya.

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Abstract

Technology has a familiar function to busier people and the complexity and increasingly sophisticated banking world. To facilitate customers in the banking is a banking service provided to meet the needs in banking products through a system of information technology such as computer or laptop using the internet facilities. Internet banking is part of the bank’s strategy to win the competition. The purpose of this study to determine the independent variables (trust, easy of use, perceived risk) the adoption of internet banking at CIMB Niaga customers in Perbanas Surabaya as the dependent variable either simultaneously or partially. Data collection method is using a questionnaire statistical method used in this research is multiple linier regression analysis using SPSS 16.0. The sample size is 100 samples. This study has shown that the results of this study Effect of Trust and the perceived risk is not significant effect, while ease of use significantly influence the adoption of Internet banking of bank CIMB Niaga in Perbanas Surabaya. Keywords: Trust, Ease of Use, Preceived Risk and Adoption of Internet Banking

Item Type: Thesis (Undergraduate)
Subjects: 300 - SOCIAL SCIENCE > 332.12 - BANKS & BANKING
Divisions: Bachelor of Management
Depositing User: Magang Magang
Date Deposited: 17 Dec 2019 06:22
Last Modified: 17 Dec 2019 06:22
URI: http://eprints.perbanas.ac.id/id/eprint/5674

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