ULFA, MARIA (2015) PENGARUH STRATEGI BERSAING TERHADAP KINERJA PERUSAHAAN DENGAN SUPPLY CHAIN MANAGEMENT SEBAGAI VARIABEL MODERATING PADA PERUSAHAAN MANUFAKTUR DI BURSA EFEK INDONESIA. Undergraduate thesis, STIE PERBANAS SURABAYA.
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Abstract
The objective of this research is to examine the influence of competitive strategy to firm performance with supply chain management as a moderating variable ini the manufacturing company in Indonesia Stock Exchange at period 2011 until 2013. The amount of sample is 258 companies. Sampling use purposive sampling method. Independent variable in this research is competitive strategy, dependent variable is a firm performance, And moderating variable is Supply Chain Management. The Analysis instrument to process data in this research using SmartPLS version 2.0 M3. Model evaluation is done by assessing the PLS outer and inner models. The results of this study that : (1) Competitive strategy had positive significant influence to Firm Performance with Asset Utilization Efficiency And Price Premium Capability as indicator. (2) Supply Chain Management had positive significant influence to firm performance (3) Supply Chain Management can strengthenties with the competitive strategy of the Firm Performance. Key word : competitive strategy, firm performance, and supply chain management,
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Subjects: | 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 332 - FINANCIAL ECONOMICS > 332.642 - STOCK EXCHANGES 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 658 - GENERAL MANAGEMENT > 658.151 1 - MANAGEMENT ACCOUNTING |
| Divisions: | Bachelor of Accountancy |
| Depositing User: | Perpustakaan Universitas Hayam Wuruk Perbanas |
| Date Deposited: | 03 Feb 2017 07:47 |
| Last Modified: | 03 Feb 2017 07:47 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/335 |
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