Pengaruh Corporate Social Responsibility terhadap Kinerja Perusahaan dengan Gender Diversity sebagai Variabel Moderasi pada Industry Basic Material

Kirana, Zuan Fatma (2025) Pengaruh Corporate Social Responsibility terhadap Kinerja Perusahaan dengan Gender Diversity sebagai Variabel Moderasi pada Industry Basic Material. Undergraduate thesis, Universitas Hayam Wuruk Perbanas.

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Abstract

This study aims to examine the effect of corporate social responsibility (CSR) on company performance as measured by ROA in basic material industry companies on the Indonesia Stock Exchange for the period 2020-2023. This study also examines the role of gender diversity as a moderating variable. The sample used was 64 companies selected using purposive sampling method. The results showed that corporate social responsibility (CSR) has a negative and insignificant effect on company performance. Meanwhile, gender diversity does not moderate the relationship between corporate social responsibility (CSR) and company performance. This study provides advice to companies to be more optimal in implementing effective CSR policies and designing better CSR strategies in order to improve company performance. Keywords: Gender Diversity, Profitability, Corporate Social Responsibility (CSR) and Firm Performance.

Item Type: Thesis (Undergraduate)
Subjects: 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 330 - ECONOMICS
Divisions: Bachelor of Islamic Economic
Depositing User: ZUAN FATMA KIRANA
Date Deposited: 11 Mar 2025 06:55
Last Modified: 11 Mar 2025 06:56
URI: http://eprints.perbanas.ac.id/id/eprint/13318

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