Supaat, Supaat and Awan, Soni Harsono (2022) The Influence of the Perception of Learning Process and the Perception of Campus Attraction to Campus Image, Motivation, and Decisions to Follow Education at Bri Regional Campus Surabaya. International Journal of Economics, Business and Management Research, 6 (7). pp. 251-265. ISSN ISSN 2456-7760
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The Influence of the Perception of Learning Process and the Perception of Campus Attraction to Campus Image, Motivation, and Decisions to Follow Education at Bri Regional Campus Surab.pdf Download (3MB) | Preview |
Abstract
The objective to be achieved from this study is to test and analyze the influence of learning process perception, perception of campus attractiveness, campus image and motivation for decisions to attend education at BRI Regional Campus Surabaya. This research method uses a quantitative approach. This research includes a type of causal-comparative research. This research is a type of explanatory research. The sample population is BRI Regional Campus Surabaya Students as many as 178 students in the 2020/2021 school year. The analysis technique chosen is the structural equation model (SEM) using partial least square (PLS). The results of the analysis can be concluded that the perception of the learning process, perception of campus attractiveness, campus image and motivation have a significant and positive influence on the decision to follow education at BRI Regional Campus Surabaya
| Item Type: | Article |
|---|---|
| Subjects: | 300 - SOCIAL SCIENCE > 300 - 309 SOCIAL SCIENCES > 300 - SOCIAL SCIENCES |
| Divisions: | Lecturer |
| Depositing User: | Dr. Drs., SONI HARSONO AWAN |
| Date Deposited: | 08 May 2023 01:10 |
| Last Modified: | 08 May 2023 01:10 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/10613 |
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