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Yulianto, Mochamad Rizal (2018) The Effect of Viral Marketing on Blackberry Messenger Applications on Customer Satisfaction Through Purchasing Decisions on University Students in Sidoarjo. Masters thesis, STIE Perbanas Surabaya.
Yulianto, Mochamad Rizal (2019) Pengaruh Experiential Marketing Dan Viral Marketing Pada Aplikasi Blackberry Messenger Terhadap Kepuasan Pelanggan Melalui Keputusan Pembelian (Studi Pada Mahasiswa Perguruan Tinggi Di Sidoarjo). Undergraduate thesis, Universitas Hayam Wuruk Perbanas.