Items where Author is "Burhanudin, Burhanudin"
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Article
Burhanudin, Burhanudin and Noviza, Diva Eriel (2023) Fashion Branding Strategy to Encourage Online Store Patronage Intention. Jurnal Manajemen Pemasaran, 17 (2). pp. 121-134. ISSN 2597-615X
Burhanudin, Burhanudin and Puspita, Hilda Marsya (2023) The Role of Trust in Social Commerce Site in Purchasing Behavior on Tiktok Shop Indonesia. Jurnal Manajemen Bisnis dan Kewirausahaan, 7 (6). pp. 1350-1363. ISSN 2598-0289
Burhanudin, Burhanudin and Febryanti, Binta (2023) The Role of Brand Love on Brand Satisfaction, Brand Engagement, and Brand Loyalty. Jurnal Manajemen Maranatha, 23 (1). pp. 67-78. ISSN 14119293
Burhanudin, Burhanudin and Daldiri, Reza Nur Saifullah (2023) Chinese Ice Cream in Indonesia: Analyzing Halal Brand Image, Halal Brand Loyalty, Halal Brand Trust and Purchase Intention. The Journal Gastronomy Tourism, 10 (2). pp. 152-166. ISSN 2716-3970
Burhanudin, Burhanudin and Waluyo, Ananda Putri (2023) How Affection Leads to Overall Brand Equity and Brand Awareness? The Mediating Role of Activation. Jurnal Manajemen Strategi dan Aplikasi Bisnis, 6 (2). pp. 301-314. ISSN 2655-237X
Putri, Shalva Sabrina and Burhanudin, Burhanudin (2023) The Consequences of Social Comparison on Price-Quality Schema, Prestige Sensitivity, and Willingness to Purchase. Jurnal Manajemen dan Inovasi, 6 (2). pp. 63-82. ISSN 2685-4716
Burhanudin, Burhanudin and Mahardhika, Nurpatria Puspayudha Putranagara and Suminar, Bagus and Simanjuntak, Rahman Recha Rahmad and Ningrum, Heny Safitri Hudan (2023) Determinants of the Intention to Purchase Advertised Banking Products. Jurnal Ekonomi, 12 (4). pp. 296-306. ISSN 2301-6280
Burhanudin, Burhanudin and Windy, Raden Roro and Bokhari, Syed Muntasir Husain (2023) How Customer Engagement Leads To Word-Of-Mouth And Continuance Intention? The Mediating Role of Satisfaction. Jurnal Manajemen dan Kewirausahaan, 8 (3). pp. 166-181. ISSN 2477-3166
Wijaya, Sutan Mahendra Adika and Burhanudin, Burhanudin (2023) The Role of Social Recognition and Achievement Signaling in Consumer Decision-Making. Jurnal Ekonomi, 12 (3). pp. 2079-2087. ISSN 2301-6280
Burhanudin, Burhanudin and Aulia, Shinta Nufus (2023) The Influence of Perceived Creativity and Positive Emotions on Relationship Quality: The Mediating Role of Interaction. Jurnal Fokus Manajemen Bisnis, 13 (2). pp. 180-197. ISSN 2088-4079
Burhanudin, Burhanudin and Ramadhani, Riswandha and Ledesma-Gumasing, Rhea (2023) Encouraging Trust in Social Media and Social Commerce Intention: Do Informational Support and Emotional Support Matter? Jurnal Manajemen Indonesia, 23 (2). pp. 185-197. ISSN 1411 - 7835
Sari, Selfi Laela and Burhanudin, Burhanudin (2023) Emotional Experience and Conative Loyalty: The Mediating Role of Revisit Intention. Jurnal Manajemen dan Kewirausahaan, 11 (1). pp. 40-48. ISSN 2301-9093
Burhanudin, Burhanudin (2023) Mindfulness and Banking Customer's Quality of Life. Spanish Journal of Marketing - ESIC. 0-0. ISSN 2444-9695 (In Press)
Jinus, Yuliana Cintya and Burhanudin, Burhanudin (2023) Strengthening Consumer Experience in Digital Economy Development. Media Trend: Berkala Kajian Ekonomi & Studi Pembangunan, 18 (1). pp. 120-132. ISSN 1858-1307
Firmansyah, Ade and Burhanudin, Burhanudin (2023) Hedonic Value Dan Eudaimonic Value Pada Quality Of Life Dan Purchase Behavior Produk Starbucks. Jurnal Nusantara Aplikasi Manajemen Bisnis, 8 (1). pp. 151-165. ISSN 2528-0929
Burhanudin, Burhanudin (2022) Masstige Marketing: Addressing Short-Term and Long-Term Happpiness. International Journal of Consumer Studies. 0-0. ISSN 1470-6431 (In Press)
Baihaqi, Faishol and Burhanudin, Burhanudin (2022) Peran Guidance Shopping Affordance Pada Social Commerce Intention. Assets: Jurnal Ekonomi, Manajemen dan Akuntansi, 12 (2). pp. 175-194. ISSN 2088-2467
Kurniasari, Rizky Laili and Burhanudin, Burhanudin (2022) Faktor Prediktor Social Commerce Intention. Jurnal Manajemen Maranatha, 22 (1). pp. 27-40. ISSN 1411-9293
Fasya, Aurora Rahyu and Burhanudin, Burhanudin (2022) Masstige Products and Quality of Life. Jurnal Ekonomi, 11 (3). pp. 1012-1020. ISSN 2301-6280
Kamalia, Maimona Noer and Burhanudin, Burhanudin (2022) Determinants and Consequences of Trust in Social Media. Jurnal Ekonomi, 11 (3). pp. 389-398. ISSN 2301-6280
Burhanudin, Burhanudin (2022) Examining the Effect of Service Value and Reputation on Customer Loyalty with Trust and Electronic Word of Mouth as Mediation. Jurnal Aplikasi Manajemen, 20 (3). pp. 514-527. ISSN 2302-6332
Burhanudin, Burhanudin and Unnithan, Anandakuttan B. (2021) The Determinants of Eco-Friendly Tourist Behaviour: Perspectives from Indian and Indonesian Tourists Travelling Abroad. Anatolia-An International Journal of Tourism and Hospitality, 33 (1). pp. 48-64. ISSN 1303-2917
Burhanudin, Burhanudin (2020) The Effect of Muslims’ Tendency to Regret Being Customers of Conventional Banks on Their Intention to Save Money in Islamic Banks. Journal of Islamic Marketing, 13 (5). pp. 1050-1068. ISSN 1303-2917
Burhanudin, Burhanudin and Ronny, Ronny and Sihotang, Ellen Theresia (2020) Consumer Guilt and Green Banking Services. International Journal of Consumer Studies, 45 (1). pp. 38-53. ISSN 1470-6431
Burhanudin, Burhanudin and Ferguson, David (2018) Environmental Issues: Managing Product Switching Intentions among Indonesian Consumers. Journal of Asia Business Studies, 12 (1). pp. 99-116. ISSN 1558-7894
Book Section
Burhanudin, Burhanudin (2015) A Simplified Method for Understanding Judgment and Decision Making of Muslim Consumers. In: Islamic Perspectives on Marketing and Consumer Behavior: Planning, Implementation, and Control. IGI Global, Hershey, Pennsylvania, USA, pp. 1-19. ISBN 978-1-4666-8139-2
Conference or Workshop Item
Bagiartana, I Made Gde Pasek and Burhanudin, Burhanudin (2022) The Determinants of Brand Equity in Banking. In: The 4th International Conference on Business and Banking Innovations (ICOBBI) 2022.
Juanda, Muhammad Alvin and Burhanudin, Burhanudin (2022) Does Brand Matter in Driving Purchase Intention of the Banking Services? In: The 4th International Conference on Business and Banking Innovations (ICOBBI) 2022.
Burhanudin, Burhanudin and Ronny, Ronny and Sihotang, Ellen Theresia (2020) Connecting Intention to Use Online Banking, Commitment to Environmental Sustainability, and Happiness: The Role of Nature Relatedness. In: The Fifth Information Systems International Conference, 23-24 Juli 2019, Surabaya, Indonesia.
Other
Burhanudin, Burhanudin and Ronny, Ronny and Sihotang, Ellen Theresia (2020) Consumer guilt and green banking services. International Journal of Consumer Studies.
Burhanudin, Burhanudin and Ronny, Ronny and Sihotang, Ellen Theresia (2019) Connecting Intention to Use Online Banking, Commitment to Environmental Sustainability, and Happiness: The Role of Nature Relatedness. The Fifth Information Systems International Conference 2019, Procedia Computer Science (Prosiding).
Burhanudin, Burhanudin Berperan Sebagai Reviewer Jurnal Internasional Bereputasi - Asia Pacific Journal of Marketing Logistics (APJML). Emerald.
Burhanudin, Burhanudin Berperan Sebagai Reviewer Jurnal Internasional Bereputasi-International Journal of Consumer Studies (IJCS). Wiley.
Burhanudin, Burhanudin Berperan Sebagai Reviewer Jurnal Internasional Bereputasi-International Journal of Emerging Markets (IJOEM). Emerald.
Burhanudin, Burhanudin Berperan Sebagai Reviewer Jurnal Internasional Bereputasi-Journal of Islamic Marketing (JIMA). Emerald.
Burhanudin, Burhanudin Hibah Penelitian Dasar Unggulan Perguruan Tinggi 2018. Universitas Hayam Wuruk Perbanas. (Unpublished)