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Upaya Customer Service Dalam Meningkatkan Mutu Pelayanan Terhadap Nasabah Pada Bank Rakyat Indonesia (Persero) Tbk. Kantor Cabang Surabaya-Tanjung Perak

Putri, Dinda Maharani Sasqia (2019) Upaya Customer Service Dalam Meningkatkan Mutu Pelayanan Terhadap Nasabah Pada Bank Rakyat Indonesia (Persero) Tbk. Kantor Cabang Surabaya-Tanjung Perak. Diploma thesis, STIE Perbanas Surabaya.

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Abstract

Customer Service plays an important role in the banking industry. The task of customer service is to provide the best service and foster good relationships with customers. The services provided by customer service must reflect the full approach of a bank employee to customers. This is done by customer service by being professional, thus providing customer satisfaction so that customers want to come back to make transactions with banks. The research objective is to find out the duties, responsibilities, and authority of customer service and to provide information about customer service efforts in improving the quality of service to customers at the Bank Rakyat Indonesia Tanjung Perak Branch Office. Data obtained using interview, observation, documentation, and literature studies. The results of the study show that customer service has provided the best service to customers, one of which is to provide solutions in resolving complaints faced by customers. The conclusion taken at Bank Rakyat Indonesia Tanjung Perak Surabaya Branch Office is to always optimize customer service performance in improving the quality of service to customers. Keyword : Customers Service, Service Quality.

Item Type: Thesis (Diploma)
Subjects: 300 - SOCIAL SCIENCE > 332.17 - BANKING SERVICES
Divisions: Finance and Banking Diploma > Practice Working Report
Depositing User: DINDA MAHARANI SASQIA PUTRI
Date Deposited: 25 Sep 2019 09:56
Last Modified: 29 Oct 2019 07:37
URI: http://eprints.perbanas.ac.id/id/eprint/4666

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