ROCHMAWATI, UNNIA (2016) PENGARUH PERSEPSI MANFAAT, KEMUDAHAN DAN SIKAP NASABAH TERHADAP PENERIMAAN PENGGUNAAN E-BANKING BAGI NASABAH BANK BNI DI SURABAYA. Undergraduate thesis, STIE Perbanas Surabaya.
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Abstract
Technology revolution has enabled the development of remittance created by the banking industry in Indonesia, one of electronic banking for payment transaction and many others. The aim of the research was to provide evidence about the effect of perceived usefulness, perceived ease of use and customer attitude towards users acceptance e-banking Bank in Surabaya. Samples were taken by the method of judgment sampling or purposive sampling, with a sample of 100 people. The technique of collecting data is by using a questionnaire. Statistical analysis done is test validity and reliability test, test Classical Assumptions: Normality Test, test Multicollinearity, Heteroskedastity test, and Autocorrelation test. Multiple Regression Analysis is use to test the hypothesis. The results showed that the perceived usefulness has no significant impact on users’ acceptance of e-banking, perceived ease of use is significantly influential to users' acceptance of e-banking and customer attitudes is significant effect on users acceptance e-banking. Keyword : perceived usefulness, perceived ease of use, customer attitudes
| Item Type: | Thesis (Undergraduate) |
|---|---|
| Subjects: | 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 658 - GENERAL MANAGEMENT > 658.151 1 - MANAGEMENT ACCOUNTING |
| Divisions: | Bachelor of Management |
| Depositing User: | Perpustakaan Universitas Hayam Wuruk Perbanas |
| Date Deposited: | 02 Nov 2016 07:32 |
| Last Modified: | 02 Nov 2016 07:32 |
| URI: | http://eprints.perbanas.ac.id/id/eprint/341 |
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