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PENGARUH KEPERCAYAAN, KEMUDAHAN DAN PERSEPSI RESIKO TERHADAP PENGGUNAAN E-BANKING NASABAH BANK BRI DI SURABAYA

BASO, WISDA DEWI SARTIKA (2016) PENGARUH KEPERCAYAAN, KEMUDAHAN DAN PERSEPSI RESIKO TERHADAP PENGGUNAAN E-BANKING NASABAH BANK BRI DI SURABAYA. Undergraduate thesis, STIE PERBANAS SURABAYA.

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Abstract

This research is about the influence of trust, convenience, and risk perception using e-banking of Bank BRI in Surabaya. Customer confidence in the organizers of electronic banking transactions when customers believe the decision will use electronic banking. Ease is a confidence about making-decision process if it is satisfied with the information systems and considered easy-operated that will use electronic banking. Risk perception of uncertainty and unintended consequences that occur in electronic banking. This type of research is based on the goal of this research includes the study by testing causal (hypothesis testing) for explaining the ridge between the variables through hypothesis testing. Methods of data collection by using questionnaires that distributed to 100 e-banking user respondents Bank BRI in Surabaya by using SPSS 16.0 for Windows using multiple linear regression analysis and classical assumption test consisting of four trials that normality test, multikolenieritas,heteroskedestisitas and autocorrelation test. The Independent variables used in this research is trust, convenience and perception of risk while the dependent variable is the use of e-banking.Research simultaneous test results showed that the variables of trust convenience and perception of risk (independent) simultaneously significant effect on the use of e-banking variable (dependent).Research partial test results showed that confidence positive significant effect on the variable use of e-banking of Bank BRI in Surabaya, while variable ease not significant effect negatively to the use of e-banking of Bank BRI in Surabaya and the variable perception of the risk of significant positive effect on the use of e-banking Bank BRI in Surabaya. Keywords: Confidence, Ease, Risk Perception, use of E-Banking

Item Type: Thesis (Undergraduate)
Subjects: 300 - SOCIAL SCIENCE > 332.17 - BANKING SERVICES
Divisions: Bachelor of Management
Depositing User: Perpustakaan Universitas Hayam Wuruk Perbanas Surabaya
Date Deposited: 28 Aug 2017 10:15
Last Modified: 28 Aug 2017 10:15
URI: http://eprints.perbanas.ac.id/id/eprint/2244

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