Analisis Pengaruh Creative Self-Efficacy terhadap Innovation Work Behavior melalui Work Engagement pada Karyawan Generasi Z di Surabaya

Agustin, Fellicya Naia (2026) Analisis Pengaruh Creative Self-Efficacy terhadap Innovation Work Behavior melalui Work Engagement pada Karyawan Generasi Z di Surabaya. Undergraduate thesis, Universitas Hayam Wuruk Perbanas.

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Abstract

This study aims to analyze the effect of creative self-efficacy on innovative work behavior through work engagement among Generation Z employees in Surabaya. This study employed a quantitative approach with a cross-sectional design using primary data collected through online questionnaires distributed to Generation Z employees in Surabaya. The sampling technique used purposive sampling, resulting in 161 respondents who met the research criteria. Data analysis was conducted using Structural Equation Modeling based on Partial Least Squares with the assistance of SmartPLS 4.0. The results indicate that creative self-efficacy has a positive and significant effect on both work engagement and innovative work behavior. Furthermore, work engagement has a positive and significant effect on innovative work behavior. The mediation analysis reveals that work engagement partially mediates the relationship between creative self-efficacy and innovative work behavior. These findings indicate that employees’ confidence in their creative abilities can enhance work engagement and encourage innovative work behavior among Generation Z employees in Surabaya.

Item Type: Thesis (Undergraduate)
Subjects: 600 - TECHNOLOGY > 650 - 659 MANAGEMENT & PUBLIC RELATIONS > 658 - GENERAL MANAGEMENT > 658.3 - PERSONNEL MANAGEMENT
Divisions: Bachelor of Management
Depositing User: FELLICYA NAIA AGUSTIN
Date Deposited: 30 Jul 2026 01:42
Last Modified: 30 Jul 2026 01:42
URI: http://eprints.perbanas.ac.id/id/eprint/14362

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