Prosedur Penerapan Standar Penampilan Pegawai Di PT Bank Pembangunan Daerah Jawa Timur Tbk

Rihasta, Farda (2025) Prosedur Penerapan Standar Penampilan Pegawai Di PT Bank Pembangunan Daerah Jawa Timur Tbk. Diploma thesis, Universitas Hayam Wuruk Perbanas.

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Abstract

This study aims to describe and analyse the procedures for implementing employee appearance standards at PT Bank Pembangunan Daerah Jawa Timur Tbk (Bank Jatim), as well as to identify the obstacles and solutions faced by the Service Excellence Subdivision in its implementation. Employee appearance is an important element in supporting the quality of banking services and creating a positive image of the company in the eyes of customers. This study uses a qualitative descriptive approach with data collection techniques through observation, interviews, and documentation. The results of the study indicate that the implementation of employee appearance standards at Bank Jatim has been carried out systematically through internal guidelines, regular training, and monitoring by the Service Excellence Subdivision. Appearance standards not only cover the use of uniforms but also reflect professional attitude, cleanliness, and neatness. Challenges faced include insufficient employee discipline, weak supervision in some branches, and inconsistent enforcement of penalties. To address these issues, Bank Jatim has begun implementing an educational approach, strengthening evaluation and supervision systems, and striving to integrate these procedures into the performance management system. This study is expected to contribute to improving service quality and strengthening professional work culture within the banking sector. Keywords: Appearance Standards, Implementation Procedures, Service Excellence, Bank Employees, Bank Jatim

Item Type: Thesis (Diploma)
Subjects: 300 - SOCIAL SCIENCE > 330 - 339 ECONOMICS > 332 - FINANCIAL ECONOMICS > 332.17 - BANKING SERVICES
Divisions: Finance and Banking Diploma > Practice Working Report
Depositing User: Farda Rihasta
Date Deposited: 17 Sep 2025 02:33
Last Modified: 19 Sep 2025 04:08
URI: http://eprints.perbanas.ac.id/id/eprint/13736

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